The popular power couple, Beyoncé and Jay-Z, took their little princess, Blue Ivy, shopping in the Hamptons on Tuesday.

Jay-Z carried their 2-year-old baby girl in his arms as they visited countless clothes stores looking for the latest in fashion trends. Blue Ivy herself was spotting thumbing through some of the clothes on the rack at the Ralph Lauren in East Hampton.

Casually dress, the couple did not seem phased by other customer's looks and glances. Jay-Z wore a plain grey shirt and jeans while Beyoncé wore jeans and a white T-shirt with gold sandals. Both artists tried to just fit in with the rest of the shoppers in the Hamptons that day.

The 32-year-old "Partition" singer wore her newly-blonded "messy low bun," according to Daily Mail. She also appeared to be make-up free. Blue Ivy also looked adorable in her striped dress and twin buns while she held on to a white stuffed bear under her left arm.

While the family shopped, a bodyguard (dressed in civilian clothes) made sure to keep an eye on them as they went from rack to rack and back again. It was pretty obvious that the man was their bodyguard as he was spotted escorting them to their car later that day.

This shopping venture comes after recent reports that say Beyoncé changed the lyric of her song, "Resentment," during their "On The Run" tour in Ohio Saturday. It is rumored that she deliberately changed a line to inference rumors of Jay-Z's infidelity.

"Resentment" is about a woman whose partner is cheating on her, and when Beyoncé sang the song, she crooned, "been riding with you for 12 years," instead of the original lyrics, "been riding with you for six years."

The couple started dating back in 2002, and have been together for 12 years now, so there is a subtle implication that Beyoncé insinuated herself as the woman who has been cheated on.