Electronic Art's overdue announcement of its upcoming new game Star Wars: Battlefront will finally be made at the Electronic Entertainment Expo on June 10 to 12, 2014 at the Los Angeles Convention Center.

EA has faced criticism from fans who have been expecting a more timely announcement regarding the game's release date. The Redwood City game developer will unveil not only Battlefront but also other franchises such as Sims, UFC, and FiFa World Cup among three others at the event.

"Over the next few years, we will deliver some epic new entertainment experiences to our players, built on a foundation of creativity and innovation," EA CEO Andrew Wilson told International Digital Times.

EA will be focusing in improving the quality of its existing games instead of releasing new franchises.

As a result, NCAA Football and Need for Speed will not be receiving renewals for 2014.

EA explained that the lack of update for Need for Speed is an assurance that Ghost Games, the developer based in Gothenburg, Sweden, will have more leeway to create high quality games rather than just spewing out updates for everything regardless of quality or sufficient planning.

It is expected that EA's E3 presentation will feature demos from their anticipated games.

In addition, Lucasfilm President Kathleen Kennedy said that part of the improvements for Battlefront is the expansion of storylines and interconnected plots that make the whole Star Wars universe more diverse.

"We're set to bring Star Wars back to the big screen, and continue the adventure through games, books, comics, and new formats that are just emerging. This future of interconnected storytelling will allow fans to explore this galaxy in deeper ways than ever before," Kennedy said in an official statement.

Watch a sneak peek of Stars Wars: Battlefront below.