Big Idea Entertainment, a leading studio and producer of children's and family programming, characters and brands, announced today the release of a brand-new game app, VeggieTales: The League of Incredible Vegetables App. The app is based on Big Idea Entertainment's superhero themed DVD title, VeggieTales^®: The League of Incredible Vegetables. The Company partnered with Thruster, the social, gaming and entertainment division of Bottle Rocket Apps, to create the app that will be available for iPhone and iPod touch at $2.99, in addition to an iPad version for $4.99.  The app for Android devices will launch exclusively on Amazon Android Kindle Fire at $2.99, followed by a wider Android Market release on Google Play.

VeggieTales: The League of Incredible Vegetables App features simple touch-based controls, and provides entertainment for children and VeggieTales fans ages four and up. Gamers can choose from their favorite VeggieTales characters, including Larry the Cucumber as LarryBoy!, Bob the Tomato as Thingamabob!, Mr. Lunt as S-Cape!, Petunia Rhubarb as Vogue!, Junior Asparagus as Ricochet!, and Archibald Asparagus as Alfred! as they use their intuitive skills to navigate through 28 different challenging levels. Throughout the levels, gamers will become a hero as they work to unlock over 60 powers and save Bumblyburg! VeggieTales: The League of Incredible Vegetables App features interactive environments and scenes directly from the VeggieTales: The League of Incredible Vegetables DVD.

"Our partnership with Thruster is a great fit for the VeggieTales brand," said Brian Mitchell, Vice President of Licensing for Big Idea Entertainment. "Their creative team includes members whose own families adore VeggieTales and have really captured the action-packed fun of LarryBoy and The League of Incredible Vegetables in this game app that Veggie fans will love!"

"We are very excited to be working alongside Big Idea and the VeggieTales brand which has such great meaning and purpose," said Matt Johnson, Vice President of Thruster.  "Our teams have worked side by side to create an immersive experience within this world loved by millions.  We are very happy with the results and feel it will extend the excitement of this fun VeggieTales release even further by providing kids with the engagement of controlling their favorite characters in this interactive world."

VeggieTales: The League of Incredible Vegetables App Overview

VeggieTales: The League of Incredible Vegetables game is based on the fan-favorite episode. Now you too can help save the town of Bumblyburg! Chose a super-power for each League member to fight fear and foil Dr. Flurry's minions. Easy to use tap-and-drag controls power your favorite Veggie heroes through 28 challenging levels to collect Courage Coins that unlock 60 powers and upgrades to overcome fear!

DVD Synopsis

It was a bright and sunny day in Bumblyburg until Dr. Flurry came to town. This chillin' villain wants to freeze the entire city in fear! This job is too big for LarryBoy to handle alone, so he turns to "The League of Incredible Vegetables" for help! Thingamabob (Bob the Tomato), S-Cape (Mr. Lunt), Vogue (Petunia Rhubarb) and Ricochet (Junior Asparagus) are up for the task, but find that their own fears could land them in Dr. Flurry's deep freeze!  Will they remember to turn to the One who is bigger than all their fears before the whole town ends up on ice?  Find out in this heroic new VeggieTales episode with a lesson in handling fear!

About Big Idea Entertainment

Big Idea Entertainment is celebrating 20 years as a leading studio and producer of children's and family programming, characters and brands. Big Idea's best-selling series VeggieTales^® is a one of the most recognized brands in the US with moms of pre-schoolers*.  Since 1993, VeggieTales^® has sold 60+ million videos, 13 million books and more than 7 million CDs.  VeggieTales^® and Big Idea's property, 3-2-1 Penguins!^®,enjoyed four seasons as top-rated series on NBC Saturday mornings, Telemundo and ION TV.  The studio's two theatrical releases, Lionsgate's Jonah-A VeggieTales Movie^® (2002), and Universal Pictures' The Pirates Who Don't Do Anything^®-A VeggieTales Movie^® (2008), are distinguished among the most successful faith-based films of all time. Big Idea also maintains an extensive presence in publishing, licensing and live entertainment arenas. For more information on Big Idea, visit: www.VeggieTales.com.

*Spring 2012 Q-Score 

About Bottle Rocket Apps and Thruster

Thruster (www.bottlerocketapps.com/thrusterapps) is the social, gaming and entertainment division of Bottle Rocket Apps, a full-service mobile app development firm, focused on creating mission-critical, premium brand experiences for the leading mobile platforms.  Since its founding in early 2008, Bottle Rocket has completed more than 80 iPhone, iPad and Android apps for leading brands such as NPR, PBS, Disney, ESPN, The Seattle Times, Discovery Channel, BET, A&E Television, SPIN Magazine, American Express and AARP.  The company¹s apps have won numerous industry accolades including multiple Apple Hall of Fame awards, and frequently appear at the top of their categories on the App Store. The Bottle Rocket team of senior strategists, architects, developers and artists work their magic from the company¹s offices in Dallas, Texas.