Kirk Cameron Says Super Bowl Commercials Tell 'a Great Deal About the World Your Children will Inhabit'

Actor and Christian activist Kirk Cameron told parents it is important to watch the Super Bowl for the commercials to provide a window to see what the world "values" in this day and age.

"Whether you watch the Super Bowl or not, the game is important to you as a Christian parent," the actor said.

Cameron stated in a blog post on kirkcameron.com that the annual phenomenon of the Super Bowl will tell people a great deal about the world their children will look forward to.

He compared the spectacle to the father in Proverbs 7 who is looking out his window at the culture around him. This father used the view from his window to teach his son about the dangers of life. "The window of your television affords you the same opportunity and obligation," said the 43-year-old actor and father of six.

"In addition to the game, you can learn much about our culture from the commercials," he said. He began to explain that the costs of the commercials are very pricey and companies choose strategically to win over the viewers. "Commercials cost 4 million dollars for a 30 second spot," he said. "The companies who sponsor these commercials spend a considerable amount of money and resources to attempt to learn what motivates people."

As a result, recent public displays of non biblical practices have been broadcasted in main stream media. "It is safe to assume that these sponsors don't see an America that is primarily motivated by a desire for holiness."

"Like the wise father in Proverbs 7, you can use the commercials to help you identify the temptations that confront you and your family" Cameron unapologetically stated.

Although the Growing Pains actor found watching the Super Bowl and its commercials informative and valuable to show the state the world we live in, he also reminded his readers not to be lovers of the world, and concluded his blog with this scripture verse: "1 John 2 carries a strong warning: do not love the world. The Super Bowl commercials provide a window to see what the world values."