Growing Popularity in Faith-Based Entertainment Favorable for Executives with 'Preachers of L.A.' & 'Fix My Choir'

Fix My Choir Hosts Michelle Williams and Dietrick Haddon

Faith-based entertainment is slowly gaining high ratings among TV viewers these days that several networks see as a very wonderful opportunity for them.

The Pew Forum on Religion and Public Life recently reported that 78 percent of Americans are Christians, while 5 percent belong to different religious beliefs such as Muslim, Hindu, Buddhist, or Jewish. Even with the high number of believers, to find faith-based TV shows is still a challenge.

Nevertheless, executives Holly Carter and Casimir Spencer are set to create more inspirational and faith-based programming.

"I have always wanted to provoke conversation and I feel that I have been called to this industry to advance the Kingdom, as well as impact culture through entertainment," chief executive officer and Relevé Entertainment founder Holly Carter said to MadameNoire.

Holly Carter's entertainment company is into family-oriented and faith-based shows, and its TV shows such as "Preachers of L.A.," "Preachers of Detroit," and "Fix My Choir" recently premiered on Oxygen, their partner network.

Carter's aspiration of bringing religious content to TV shows derives from her dedication to faith-based programming. She says the key to successful faith-based programming is to bring "a mix of theological knowledge and ministry" to the audience without being too preachy.

"You can't make people afraid of the gospel. And as we build a brand surrounding faith-based programming, we remember that it is a healthy balance of inspiration, while teaching viewers a lesson without preaching," Carter said.

Carter also added that viewers who watch faith-based shows can learn lessons though the experiences of the casts on the show.

Meanwhile, Hollywood Publicist Casimir Spencer, also believes of the thriving Christian market of television and film. She states that there are numerous stories to be told especially about the Christian experience.

"There are stories out there that need to be told that come straight from a biblical sense or an inspirational story. I'm very interested in starting a studio that will focus on Christian and secular film and television or going for a firm or studio and head up a department myself that will focus on faith based programming," Spencer said to MadameNoire.