Word Label Group is now providing online Digital Performance Tracks for an all-time industry low of 99 cents, marking the first company to offer its digital track lines at this aggressive price point.

“As the music industry continues to move more and more into the digital world, Word Label Group is committed to servicing this unique distribution avenue with the same fervor that we serve our physical retail channel,” says Tim Marshall, Senior VP of Artist Relations for Word Label Group. “The bottom line is that we want to meet the needs of our consumers no matter where they choose to purchase their performance tracks.”

Word began offering its acclaimed Studio Series, The Right Trax and Wedding Music performance track brands in Oct. 11, to over 100 digital service providers, including iTunes, Rhapsody, Napster, MSN, SonyConnect, Yahoo Music Unlimited and SongTouch.

With access to hundreds of titles immediately, new titles are being uploaded to these DSPs weekly. Word plans to have its entire catalog of current tracks as well as previously out-of-print titles available online for 99 cents by the end of the year.

Word Label Group, comprised of Word Records, Fervent Records and Myrrh Records, is a division of Word Entertainment, a Warner/Curb company. The artist roster heralds some of today's top Christian music performers and songwriters including Amy Grant, Point Of Grace, BarlowGirl, Jaci Velasquez, Building 429, Big Daddy Weave, By The Tree, Nicole C. Mullen, Randy Travis and American Idol's George Huff. The Word Label Group leads the industry with over 50 years of music-making history.